Tina is a UX designer creating user-centered digital experiences that leverage AI to transform ideas into impactful, scalable solutions from concept to final product.
Grounded in design thinking, her process emphasizes iterative refinement and efficient prototyping for polished, intuitive results. She integrates AI into UX workflows to streamline user research, design, and code generation.
Her multidisciplinary background in design and product development, from fashion to home décor, offers a unique perspective on digital experiences and innovative problem-solving.
Tina's aesthetic is framed by playful tensions—cinematic yet pragmatic, familiar yet new—shaping modern, clean, and intuitive user experiences. Beyond design, she draws inspiration from her art practice, time in nature, and discoveries in food, music, and fashion.
Creative Direction
Tina started her career in fashion, bringing collections to market for established brands before founding her label, Georgette Crimson.
As creative director, she developed a brand identity and a visual design system while leading cross-functional teams. Through thoughtfully produced editorial content that captured the energy of the French New Wave and California ease, she brought a playful, story-driven brand to life, made for everyday wear.
Artwork
Through her art, Tina explores themes in fashion, objects, and environments, both natural and built.
Her work reflects a deep curiosity about how we experience and interact with our surroundings. She examines how environments shape self-expression and builds on everyday inspiration – the patterns, textures, moments, and people that influence how we interact with our world.
Multidisciplinary Design
Through Studio Reith, Tina provides UX design for web and mobile apps.
With a foundation in product management, she also consults on digital and physical products, offering creative direction that balances business goals and user needs. For more details or to discuss a project, please get in touch.